Product Recall Crisis Management Forum
Friday, January 8, 2010 11:00 a.m. - 12:00 p.m. • Auditorium
A call comes from the FDA saying some of your product has tested positive for salmonella at one of your retail customer locations. They say you must recall all product from that field and notify the press of the recall! WHAT NOW? The 2010 Crisis Management Forum will give you insight into what happens when a product recall is issued and how to coordinate with FDA, the press, your wholesale customers and the consumer. Do you have a Crisis Management Plan or a Crisis Management Team? What would happen if you are confronted with a ‘suggested’ product recall from FDA? The forum’s panel, headed by Dr. David Gombas, Sr. Vice President of Food Safety and Technology at United Fresh Produce Association in Washington, DC, will help you be better informed on product recalls.“Don’t Think It Can Happen To You??”—several southeastern growers that have dealt with recent product recalls will also be on the panel to discuss their experiences. This should be a very informative and enlightening session for all growers and producers.
Don’t miss it... Friday, January 8th at 11:00 am in the auditorium.

